SUMMARY
Outdoor Prolink is a members-only pro deal site for professionals working in the outdoor industry. We are seeking a new teammate for our Marketing and Account Management team! The Marketing team works directly with our 150+ outdoor brand partners - like Black Diamond, Dynafit, Big Agnes, and Flylow to name a few - to drive their pro channel strategies, market their products to our members, and grow awareness of their brand and products in the professional community and beyond. Our Account Managers are looking for a highly organized and motivated individual to support these efforts.
ABOUT THIS POSITION:
- Boulder, CO - Hybrid Remote (1+ day/week in office)
- Full-time - Salary starting at $52,000 per year
- Reports to Marketing Manager
- Perks: Health/Vision/Dental, 401K, profit sharing, paid vacation, remote flexibility, dog-friendly office
RESPONSIBILITIES:
As the Marketing & Account Operations Coordinator, your role includes:
- Manage ad placements and branded content for Outdoor Prolink, Pursuit Prolink and Outdoor Prolink Canada stores. Collaborate with Marketing Manager to plan placements for each store on a monthly basis. Collect and design assets for banner ads. Update and optimize placements, content and copy on a weekly basis based on sales performance and engagement data from Google Analytics.
- Manage custom brand storefront pages to ensure that all content is seasonally appropriate and up-to-date. Make seasonal updates to brand imagery and storefront content. Collaborate with Marketing Manager to make strategic adjustments to storefronts that drive sales results.
- Manage content on Outdoor Prolink, Pursuit Prolink and Outdoor Prolink Canada public sites. Update imagery, copy and brand placements seasonally. Review and optimize all sites for best performance in search rankings (SEO, SEM).
- Act as Account Administrator for about 50 “self-service” brand accounts. Serve as the main point of contact for incoming questions and requests from these accounts. Quarterly outreach to all accounts to coordinate promotions, marketing activities and check in on sales performance.
- Manage Brand Support Center content in Zendesk
- Collaborate with Account Managers, Business Development team, Operations team and Customer Service team to assist in onboarding of new brand accounts
- Maintain accurate database of client information in our customer relationship management tool, SugarCRM
- Monthly data entry for account activities in SugarCRM
- Manage account agreements in Docusign and SugarCRM
- General day-to-day support of Account Management and Marketing team
- Support Account Managers in organizing monthly marketing activities and campaign calendar across all accounts
- Leverage PowerBI to monitor account sales performance and share insights with Account Managers, CEO and CMO on a regular basis
THE IDEAL CANDIDATE:
We think a great fit for the Account Operations Coordinator includes most or all of the following skills and experience:
- Outstanding organizational skills and attention to detail
- Experience effectively monitoring and delegating workloads
- Excellent interpersonal, listening, and verbal communication skills
- Ability to work independently
- Eagerness to learn new skills and experiment with new ideas
- Goal & teamwork oriented mindset
- Competency with an array of marketing and business tools/software (Excel, Google Sheets, CRM Software, PowerBI, Google Analytics, Adobe)
- Basic graphic design skills (Canva, Photoshop, etc)
- 2+ years of website content management experience (basic HTML, Dreamweaver, content management software and/or e-commerce platforms ie. Wordpress, Shopify, etc., SEO and SEM experience)
- 2+ years of experience in marketing, account management, website management, business administration, or related role
- Bonus points: A background working in the outdoors or in the outdoor industry and/or general understanding and interest in outdoor gear.
SORRY, THIS POSTING IS CLOSED. WE ARE NO LONGER ACCEPTING APPLICATIONS.
